Application of E-commerce and A.I. in the Growth and Development of Indian Industrial Economy
Adoption of information technology, Computerization, Automation, Artificial intelligence and Machine learning is the present trend of industrial and financial sector for the survival and sustainability of growth and development in the manufacturing, quality…
Digital Literacy and Educational Gaps: Challenges and Pathways Toward Inclusive Development
…advancements, substantial gaps persist in digital education due to unequal access to technology, limited digital skills, and socio-economic disparities. These gaps are particularly pronounced among rural populations, economically disadvantaged groups,…
Block chain in Business: A powerful force driving change in commerce
Blockchain technology is significantly reshaping modern business operations by offering improved clarity, security, and process efficiency. This research delves into the essential characteristics of blockchain and examines its transformative effects in…
Leveraging Digital Platforms for Transparent Intergovernmental Fiscal Relations
…governments in India. The purpose of this research is to explore how the use of technology enabled GST mechanisms has supported greater transparency and accountability with regard to intergovernmental fiscal relations, particularly in terms of revenue…
Artificial Intelligence and Its Socio-Economic Implications on Employment in Emerging Economics
…explores the correlation between AI and emerging market trade, and analyzes how AI technology affects the trade structure of emerging market countries and their changing position in global value chain. Based on regression analysis and panel data analysis…
Ethical Behaviour and Emerging Marketing Technologies: An Empirical Study among College Students in Pollachi
Chidambara Selvi, S.; Antony, G.; Deepak, S. K.; Santhosh, N. and others
…because of their extensive use of digital platforms and their increasing exposure to technology-enabled marketing practices. The present study examines the perceptions of college students regarding ethical behavior in emerging marketing technologies in…
Ethical Behaviour and Emerging Marketing Technologies: An Empirical Study among College Students in Pollachi
Chidambara Selvi, S.; Antony, G.; Deepak, S. K.; Santhosh, N. and others
…because of their extensive use of digital platforms and their increasing exposure to technology-enabled marketing practices. The present study examines the perceptions of college students regarding ethical behavior in emerging marketing technologies in…
Ethical Behaviour and Emerging Marketing Technologies: An Empirical Study among College Students in Pollachi
Chidambara Selvi, S.; Antony, G.; Deepak, S. K.; Santhosh, N. and others
…because of their extensive use of digital platforms and their increasing exposure to technology-enabled marketing practices. The present study examines the perceptions of college students regarding ethical behavior in emerging marketing technologies in…
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