Consumer Buying Behaviour Towards Eco-Friendly FMCG Products With Special Reference to Coimbatore District
…it has become a challenge to keep the consumers fold and even keep our natural environment safe and that is the biggest need of the time. Green marketing is a phenomenon, which has developed particular importance in the modern market and has emerged as…
Application of E-commerce and A.I. in the Growth and Development of Indian Industrial Economy
…points for their ultimate consumption through the supply chain management system. Business organizations today adopting technology practices for achieving the uniform quality products and services for gaining the customer satisfaction and for achieving…
Cloud-Centric Business Transformation: An Empirical and Conceptual Analysis of SaaS-Driven Growth Models
Shiddharthy, R.; Rajagopalan, S.
…increased the adoption of cloud computing and Software as a Service (SaaS) in modern businesses. Organizations are moving away from traditional IT systems and adopting cloud-based approaches to improve flexibility, scalability, and efficiency. This shift not…
Sustainable Startups and their Eco – Innovation in Pollachi
Sustainable startups are increasingly recognized as key drivers of environmental conservation and economic development. In recent years, the adoption of eco-friendly innovations has become essential for startups to achieve operational efficiency, market…
A Study on Customer Satisfaction Towards T-Shirt in Tirupur District
…tools have been used to reach the study's conclusions. The study suggested, existing business environment markets are turbulent and customer needs are fast changing. Therefore, companies should select for ways to add value for their customer by offering…
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